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Our history
MIA Marketing Institute is a pioneering company in Romania established in 1992. It is one of the first companies to practically implement Western-style research in the country after the fall of Communism.

With a great experience in qualitative and quantitative research in the field of public opinion research, communication, consumer behaviour and business-to-business services we have formed a research team through specific internal training with outstanding local young professionals.

We serve clients in a wide variety of industries such as: FMCG, Healthcare, Telecoms, Automotive, Agriculture, Insurance, Banking, IT.

From the very beginning of our activities we have conducted research in cooperation with foreign research agencies like Research International, Censydiam, NOP, Millward Brown and Produce Studies in international projects.

MIA Marketing is a well established, solid Romanian owned company with a reputation of trust and professionalism in the local market and is proud to have worked in the past years with both large multi-national and Romanian companies.

With 6 fulltime employees, 12 part-time collaborators and 250 interviewers spread over the country, we are well prepared to deliver high-quality research for our clients at competitive prices.

We are a team of artisans and innovators in marketing research; we make our special skills work for our clients. We explore consumers' behavior and analyze their motivations beyond the surface. The consumers' output is translated into reliable, results-oriented information for our clients.

 
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